Nfte Written Business Plan Rubric Template

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Opportunity Recognition &
Market Research
Promotion & Sales
Business Financials
Business Structure
Student Name:
NFTE Written Business Plan Rubric
FINAL SCORING
Opportunity Recognition &
Market Research
Promotion & Sales
Business Financials
Total Score
Business Structure
/20
/30
/20
/30
/100
Student is able to:
Indicator
4 – Exceeds Expectations
3 – Meets Expectations
2 – Below Expectations
1 – Little or No Value
Identify a business idea
1.1 Business
Idea is clearly described and
Idea is clearly described and
Idea is described but is not
Idea is poorly described and
fulfills a want or need
Opportunity
linked to clear need or want;
linked to clear need or want
linked to a clear need or want
not linked to a need or want
that is not being met by
data is used to support claims
1.2 Type of
existing businesses
Business
Structure a business
1.3 Type of
Ownership type is best for the
Ownership type is best for the
Ownership type is identified;
Ownership type does not fit
logically and
Business Ownership
business; states rationales for
business; states one rationale
no rationale provide for chosen
business model; no rationale
appropriately
chosen type
for chosen type
type
provided or flawed rationale
Explain the relationship
1.4 Mission
Clearly and succinctly states
Clearly states what the
Does not clearly state what the
Is unrelated to what the
between themselves,
Statement
what the business does and
business does and why it exists
business does or why it exists
business does or why it exists
their business, and their
why it exists; language is
community
appealing and exciting
1.5 Social
SR Plan is well-defined,
SR Plan is well-defined and
SR Plan may be unclear or is
No SR plan provided
Responsibility
innovative, tightly aligned with
somewhat aligned with mission
unrelated to mission statement
mission statement
statement
1.6 Qualifications
Lists 3 or more qualifications
Lists 3 qualifications that are all
Lists 3 qualifications but at
Lists less than 3 qualifications
that provide compelling
connected to running the
qualifications are not all
or qualifications listed are
rationale for student running
business
connected to running the
irrelevant to running the
business
business
business
Section Total
/20
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