The Business Model Canvas Template
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1Team or Company Name:
Date:
Primary Canvas
X
The Business Model Canvas
COMPANY NAME
MM/DD/YY
Alternative Canvas
Key Partners
Key Activities
Value Proposition
Customer Relationships
Customer Segments
Who are our Key Partners?
What Key Activities do our Value
What value do we deliver to the
What type of relationship does each of
For whom are we creating value?
Who are our Key Suppliers?
Propositions require?
customer?
our Customer
Who are our most important
Which Key Resources are we acquiring
Our Distribution Channels?
Which one of our customer’s problems
Segments expect us to establish and
customers?
from partners?
Customer Relationships?
are we helping to solve?
maintain with them?
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Which Key Activities do partners
Revenue streams?
What bundles of products and services
Which ones have we established?
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perform?
are we offering to each Customer
How are they integrated with the rest of
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Segment?
our business model?
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Which customer needs are we satisfying?
How costly are they?
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Key Resources
Channels
What Key Resources do our Value
Through which Channels do our
Propositions require?
Customer Segments want to be reached?
Our Distribution Channels? Customer
How are we reaching them now? How
Relationships?
are our Channels integrated?
Revenue Streams?
Which ones work best?
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Which ones are most cost-efficient?
How are we integrating them with
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customer routines?
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Cost Structure
Revenue Streams
What are the most important costs inherent in our business model?
For what value are our customers really willing to pay?
Which Key Resources are most expensive?
For what do they currently pay?
Which Key Activities are most expensive?
How are they currently paying?
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How would they prefer to pay?
How much does each Revenue Stream contribute to overall revenues?
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Parent category: Business