Chronological Resume Format Samples Page 6
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7Example 3: Chronological Format
ALICE NELSON
713-555-4455
SUMMARY
Senior Marketing and Sales Executive with extensive experience in building brands and driving
revenue
and
profit
growth
for
Fortune
500
companies, domestic
and international.
Demonstrated business
leadership and
strategic marketing capabilities with
full
P&L
responsibilities within consumer packaged goods and financial services industries. Expertise
includes cross-functional leadership, business and competitive intelligence and mergers and
acquisitions.
PROFESSIONAL EXPERIENCE
AA COMPANY
, City, State
2010 – XXXX
Vice President, Marketing & Global Strategic Intelligence
Managed US and Canadian outbound transactions to Europe, Asia and Latin America. Built a
web-based source of strategic intelligence for major company. Managed team of 20 to develop
a company-wide strategic intelligence intranet. Coordinated efforts with various major
company international regions, IT, systems integrators and software companies.
Developed and implemented effective strategic and tactical marketing programs for
•
assigned regions resulting in increasing sales 58 percent in Asia, 48 percent in Europe and
35 percent in Latin America.
Developed value initiatives to Asia that more than doubled growth rates, from 52 percent
•
to 138 percent.
Successfully launched new service from US to Yugoslavia, Cuba and Korea. Comprehensive
•
plan included town hall meetings, press conferences, media plans, merchandising and
events marketing.
BB COMPANY
, City, State
2005 – 2010
Director of Marketing, Latin America
(2008 – 2010)
Managed regional marketing and marketing services for the Latin American and the Caribbean
regions (25 markets). Full P&L responsibility. Managed four direct reports.
Worked closely with local distributors in the development and implementation of marketing
•
plans. Led to increased bottled sales in top ten markets by 24 percent vs. previous year.
Introduced New Flavor Drink to 15 Latin American and Caribbean distributors, built sales
•
by 24 percent.
Director of International Marketing
(2005 – 2008)
Managed international new product introductions to Europe, Asia, Latin America and South
Africa. Managed three direct reports.
•
Introduced new products to 30 countries worldwide with emphasis in the UK, Austria,
Germany, Spain, France, Czech Republic, South Africa, Russia, Japan, China, Mexico and
Brazil.
Launched Old Historic Flavor, a breakthrough product, in 20 countries and increased global
•
sales by 45 percent.
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