Client Business Plan Template Page 8
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15Small Business Pack Business Plan
Sales Plan
Describe how you sell your products. For example, will you sell your products at retail, wholesale, over
the Internet, mail order, or phone order? Will you maintain a sales force? How are salespeople trained
and how are they compensated?
Strategic Alliances
Explain how your company handles co-marketing, co-development, commission, and cooperative
arrangements. Can you link your promotion or distribution strategies to other companies in a way that
improves your company’s position?
Organization
Indicate the number of employees and management personnel within your company. Also, specify the
number of company founders. Will your company be divided into departments? Explain.
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