[IMPORTANT NOTE]
A handwritten note at the bottom of the letter – or even at the top - is extremely effective.
First of all, it shows that you, the asker, are involved and not just a figurehead chair or
committee member. It also reinforces that people give to people - not causes - and your
personal interest in the prospective donor will make it harder for him to say no.
Examples of personalization:
“Ted, I hope you’ll get back on the court soon” or “Ted, hope you’re feeling better”
OR
“Thanks, Ted, for whatever you can do. Our juniors are counting on you!”
OR
“Ted, feel free to come out and meet some of the junior players that benefit from this
tourney! Call me and I’ll introduce you!”
OR
“Ted, I’ve been involved with this tournament since the beginning. It has helped so many
youngsters in our area!”