Swot Survey Form

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SWOT Survey Form
Please give careful consideration to the influences on, and priorities of, the association.
Strengths & Weaknesses refer to internal operations of association.
Opportunities & Threats refer to external factors of association.
Your Name ____________________________________________________________
Assoc. Position
____________________________________________________________
List your concerns and issues relating to association.
Strengths (internal)
(example: stable membership base, good leaders, solid and dues income.)
1. ____________________________________________________________
2. ____________________________________________________________
Weaknesses (internal)
(example: lack of tangible member benefits, committees, misunderstood mission).
1. ____________________________________________________________
2. ____________________________________________________________
List your concerns and issues outside of the association.
Opportunities (external)
(example: demographics, partnerships, privatization).
1. ____________________________________________________________
2. ____________________________________________________________
Threats (external)
(example: gov’t deregulation, salaries, privatization).
1. ____________________________________________________________
2. ____________________________________________________________
Priority - Please identify what you feel should be the association’s highest
priority in the next 12-24 months.
Please return by FAX to

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