Event Planning Checklist 4

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Event Planning Checklist
Date & Location
Select a date:
Identify venue – ease of parking or access to mass transits are big considerations
Confirm date avoids other regional events
Confirm venue availability
Design layout plan for venue / event site
Event
Set Clear Goals and Firm Deadlines; set a dollar amount towards something specific:
“$18,000 buys a new cistern.”
Decide type of event (talent show, athletic tourney, etc.) – we have ideas
Determine what is included in cost of registration (event t-shirt, dinner, etc)
Book entertainment and MC
Collect written confirmation from entertainment or MC
Submit deposit for services
Prepare scripts or run sheets for ceremonies
Organize awards/trophies/certificates & decorations
Sponsorship
Identify potential sponsors
Create sponsorship proposal (different levels?)
Deliver sponsorship packages and follow up within 1 week
Use sponsor testimonials and always acknowledge sponsors
Marketing & Promotion
Who wants to plan a big event & have nobody show up? Do not underestimate the
importance of publicity.
Develop Marketing / Communication Plan –Use pre-existing channels: newsletters,
email news, parish bulletins, annual meetings, etc. Ask local TV, radio and
newspapers to publicize your event.
Publicize event 6 weeks prior, 3 weeks prior, and 1-week prior
Design promotional material, basic text, graphics for:
1. Websites—including social media (twitter, facebook)
2. Emails & e-news
3. e-Invites / online registration
4. Flyers / posters
5. Local events calendars and websites
6. Call local press / submit press release
7. Ask supporters to help publicize– tell them to bring neighbors, friends, and
family. Ask them to email the original announcement to kindred spirits.
8. Ask local networks like the Lions Club, Rotary, and Kiwanis to promote you
We’ve made some templates, text & graphics you can use:

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