Email Course Templates Page 2

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Email #1: Welcome email
The first email welcomes your new student to the email course and lets them know
what to expect.
Hi <name>,
Paragraph 1: Greeting
Thank your new student for enrolling in your email course and tell them how excited
you are to help them learn this new topic.
Paragraph 2: Connect with your reader
Tell them the story of why you created this email course. This could include a personal
story about how you struggled with this topic or how you’ve seen other online creators
struggle with it.
What was the problem you (or your customer) were faced with. Talk about that pain
point and how it disrupted your life. Hopefully, the person reading this first email will
face a similar problem and will feel connect with you.
Paragraph 3: Tell your student what to expect from your email course
Give a brief synopsis of what your email course entails. Is it five lessons delivered over
two weeks? Will there be a lot of homework?
Paragraph 4: Thanks and feedback
Thank your reader again for joining your email course and let them know when to
expect the first lesson.
(optional)
Prompt your students to be thinking about feedback to give you during your email
course. Once they’ve completed the course, you can send a survey or simply ask for a
reply email you could ask what they thought of your course, what they liked, what they
would change, etc. Prompting them now to be thinking of that feedback will hopefully
get them creating a detailed list they can give you alter.
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