Comparatives And Superlatives Worksheet With Answer Key Page 11

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CHECK. Read each statement. Circle T for true or F for false.
T
F
1. Dennis thinks that online reviews are not very important in marketing.
T
F
2. Newspaper ads used to be more effective.
T
F
3. Some marketing people have a negative opinion of online reviews.
T
F
4. Customers with problems are more likely to write online reviews.
T
F
5. Online shoppers won’t buy a product if they see a negative review.
T
F
6. Positive online reviews aren’t very valuable.
3
DISCOVER. Complete the exercises to learn about the grammar in this lesson.
A Look at each phrase from the discussion in exercise 1 on page 213. Does the phrase mean
equal or not equal ? Circle the correct answer.
1. as useful as
equal / not equal
equal / not equal
2. less effective than
equal / not equal
3. aren’t as positive as
equal / not equal
4. not as harmful as
equal / not equal
5. as valuable as
6. as enthusiastically as
equal / not equal
B Look at the phrases from exercise A. Then answer the questions.
1. What word follows comparisons beginning with as + adjective?
2. What word follows comparisons beginning with less + adverb?
Neon signs in Nanjing
Lu, Shanghai’s main
shopping street, China
214

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