Strategic Plan of Action
Use the outline below to help develop your coalition’s or organization’s Strategic Plan of
Action for conducting syphilis elimination activities in your community.
Vision Statement: Your vision is your dream; it’s the way you think things ought to
be.
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Mission Statement: What is going to be done and why?
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Objectives: Specific measurable results of your work. A plan may have several
objectives.
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Target Audiences: Who in the community do you need to reach? Do you have more
than one target audience? What do you want these target audiences to do?
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Strategies: Broadly describe the paths that you are going to take to achieve your
objectives. There may be more than one strategy identified to help reach the plan’s
objectives.
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