Seo Cheat Sheet For Online Stores Page 2
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7SEO CHEAT SHEET FOR ONLINE STORES
Meta Tag / Head Area Checklist
Body
Title
Required
Heading tags
Recommended
(H1, H2, H3, H4...)
Meta Description
Required
Paragraph tags
Optional
Rel Canonical Tag
Recommended
Page Anchors
Optional
Meta Content Type
Required
Links
Required
Meta Keywords
Optional -
Not used by Google
Navigation
Required
Meta Robots
Optional
Unique Content
Required
Meta Googlebot
Optional
Address Info
Recommended
Meta Google
Optional
Rich snippets (microdata,
Recommended
microformats, RDFa)
Meta Google Site
Optional
Verification
Strong
Optional
Rel Next/Prev
Optional
Em
Optional
Rel DNS Prefetch
Optional
Breadcrumbs
Recommended
Rel Shortlink
Optional
Cookie Policy Page
Recommended
Facebook Open
Recommended
Contact Page
Recommended
Graph Tags
Privacy Page
Recommended
Twitter Card Tags
Optional
Google + Authorship
Recommended
Rel Alternate (RSS Feed)
Optional
Social Media Buttons
Recommended
Rel Shortcut Icon/
Recommended
Icon (Favicon)
Meta Refresh
Not recommended
Content
Check for duplicate/scraped content
Do not mix languages on a page
Check for spelling and grammar
Avoid hidden content
Do not over-use keywords/phrases
Do not over-use bold tags
Nofollow all untrusted/UGC links
SEO CHEAT SHEET FOR ONLINE STORES
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