Form Com/fed-304 - Schedule Of Planned Promotional Activities Page 3
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3Planned Promotional Activities (Instructions)
General Instructions:
Form must be typed, or printed legibly. Illegible forms will be returned
th
1. Report is due on the 20
of each month for planned promotional activities in the following month.
2. Complete a separate sheet for each brand promotion.
3. If the person or entity participating in or conducting the event is not the brand owner, supplier or designated Maryland
wholesaler of the product, a letter must be on file designating the third party relationship in accordance with Regulation
03.02.05.07.
4. The brand owner, supplier or wholesaler is ultimately responsible for ensuring that all promotional activities are conducted in
accordance with the trade practice
regulations. The filing of this form is not, in itself, implied approval for all aspects of the
proposed promotional activity.
5. File an amended report with any changes. Amended reports must be filed five days before the event.
Instructions by Line Item:
A. The primary sponsor can be the brand owner, supplier, wholesaler, or retailer.
B-C. The wholesaler and/or brand owner should be listed if directly or indirectly participating in the event.
. D List all brands or products to be promoted at the event.
E-F. List type of promotional activity and fully describe. If more information is needed, attach separate sheet.
G.
The primary coordinator must be an authorized employee or representative of the brand owner or wholesaler.
H.
List all non-licensed third party participants, or charitable groups, and/or model agencies that will be involved in conducting
the activity.
I.
This form must be signed by a responsible manager. It should not be signed by a sales representative who does not have
supervisory responsibility or oversight for the promotional activity.
J1. List Central Registration number (same as sales tax number) of licensed retail location.
J2. List license name and/or trade name of licensed retail location where event will be conducted.
J3. List complete address of licensed retail location where event will be conducted.
J4. List date of planned promotion/event.
J5. List approximate time of planned promotion/event.
J6-9. Describe giveaway items, estimated quantity, cost per item (not to exceed $10.00 per item), and total cost of all giveaway
items.
J10. List estimated incidental expenses related to promotion/event (not to exceed $150.00 per Regulation 03.02.05.12).
J11. Indicate how many other events the primary or secondary sponsor has conducted at this account in past calendar year (limit
twelve per calendar year).
The limit is per brand owner or supplier and not per brand.
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