Creating A Classroom Newspaper Page 29

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Lesson #5
Creating Ads, continued
• How does the ad create a desire for the product? (Examples – lists
appealing features, emphasizes positive qualities of the product)
• How does the ad urge the reader to act – to make the purchase?
(Examples – indicates quantity of items is limited, the sale is on for a
limited time)
5. Have each team share one ad with the rest of the class.
6. Have students generate ideas about what makes some ads attract readers more
than others.
Putting it all together:
1. Have students suggest the kinds of ads they will include in their newspaper –
what kinds of products will appeal to their readers?
2. Have students design an ad for a product of their choice using the appropriate
Reporters Notebook page.
3. Collect ads and save for future publication.
28

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Parent category: Business