Creating A Classroom Newspaper Page 32
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35Reporter’s Notebook – Creating Ads
To the newspaper writer:
You will design an ad for a product that will be appropriate for your readers.
Your assignment:
Identify a product that would appeal to some or all of your readers. Design an ad for
that product in the area below. Use the AIDA guidelines:
Attract the reader’s attention
Develop the reader’s interest in the product
Create a desire for the product
Urge action from the reader
Organize your ad by completing the following sections.
The dimensions of the ad will be
inches wide and
inches high
The product to be advertised is
This product will appeal to
To attract the reader’s attention, I will
To create reader interest in the product, I will
To develop the reader’s desire to own the product, I will
To urge the reader to purchase the product, I will
Mark off the dimensions of your ad and design your ad below. If you are going to make a larger
ad for your newspaper, use a separate sheet of paper.
3”
2.5”
2”
1.5”
1”
.5”
0”
.5”
1”
1.5”
2”
2.5”
3”
3.5”
4”
4.5”
5”
5.5”
31
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Parent category: Business