Sample Phone Script For Lapsed Members/donors (Page 2 of 3) in pdf

Sample Phone Script For Lapsed Members/donors Page 2

PAUSE

It says here that you have been a member since [YEAR]. Thank you so much! Have you been

able to get out to one of the preserves this year?

PAUSE

THEN DEPENDING ON WHAT YOU GET FROM THE OTHER END,

Well, Thank You! for your past support. Please take a moment to renew your membership. Your

ongoing support is critical for us as we bring important land conservation to [state or region].

OR CONSIDER THESE AS CONVERSATION STARTERS.

a. What first attracted you to [AB Conservancy]?

b. What do you like most about [AB Conservancy]?

c. Did you know about land trusts before you became a member?

d. Are you a member of other land trusts? TNC?

e. Have you ever attended one of the events? [The auction fundraiser, annual

meeting, hike?]

f. Have you ever visited one of the preserves? Would you like to?

g. What do you think of the [AB Conservancy]newsletter?

h. Have you ever met [NAME], our Executive Director?

i. Is there anything about [AB Conservancy] that you would like the board to hear?

General phone calling tips:

• Tell them who you are, who you represent, and why you’re calling right away. There’s

nothing more annoying than a caller who doesn’t get to the point.

• Don’t ask them if they have time right now. They will say no.

• Smile when you’re talking just as if they could see you. They will hear the smile through

the phone.

• Take notes on calls you actually connect and get the notes back to the office right away,

particularly if there is follow-up requested/needed.

Sample Phone Script For Lapsed Members/donors Page 2