Customer Profile Form - Lamb & Mutton

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Lamb   &   M utton   C ustomer   P rofile  
 
Your   n ame   o r   f arm   n ame   h ere:  
Date:  
 
 
 
Use   t his   t emplate   t o   d escribe   p otential   o r   e xisting   c onsumers   o f   l amb   o r   m utton   i n  
your   v icinity   o r   m arket   a rea.     T he   t emplate   i s   m eant   t o   h elp   y ou   d escribe   a   s pecific  
ethnic   g roup   o f   c onsumers   s o   t hat   y ou   c an   e ffectively   s erve   t hem   a nd   s trengthen  
your   m arket.     R espond   t o   e ach   o f   t he   s tatements   a nd   q uestions   a s   t horoughly   a s  
possible.     U pdate   t he   i nformation   a s   c hanges   o ccur   o r   y our   c ustomer   b ase   e xpands  
for   t his   e thnicity.     U se   a   s eparate   t emplate   f or   e ach   e thnic   g roup   o r   t ype   o f  
consumer.  
 
1. Identify   t he   c onsumer   g roup   b y   s pecific   e thnicity.     F or   e xample:   G reeks   o r  
customers   o f   M editerranean   d ecent    
 
 
 
2. Make   y our   b est   e stimate   o f   t he   p opulation   o f   t his   e thnicity   i n   y our   m arket  
region   ( such   a s   3 0   m ile,   5 0   m ile,   1 00   m ile,   e tc.).       T o   o btain   t his   d ata,   c onsider  
contacting   c urrent   c ustomers   o f   t his   e thnic   g roup,   t he   s tate   p lanning   o ffice,  
the   c ensus   b ureau,   t own   o r   c ity   h all;   s chool   d istrict;   e tc.).    
The   p opulation   o f   t his   c onsumer   g roup   i n   m y   m arket   a rea   i s   a pproximately  
 
 
 
3. Briefly   l ist   d etails   f or   t his   e thnic   g roup   t hat   w ill   h elp   y ou   s erve   t hem  
effectively.     R ead   a nd   l earn   m ore   a bout   t his   g roup   t o   b etter   u nderstand   t hem.  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

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