Confidentiality Agreement Page 4
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20Trend Setters Hair Studio — Sample Plan
1.1 Keys to Success
The keys to success in our business are:
• Location: providing an easily accessible location for customers.
• Environment: providing an environment conducive to giving relaxing and
professional service.
• Convenience: offering clients a wide range of services in one setting, and extended
business hours.
• Reputation: reputation of the owner and other "beauticians" as providing superior
personal service.
2.0 Company Summary
Trend Setters will, upon commencement of operations, sell a wide range of beauty services
and products. We will provide quality hair, nail, and skin services, along with top lines of
beauty products. What will set Trend Setters apart from the competition is our commitment
to providing all of these services in one convenient location.
2.1 Start-up Summary
After spending several months searching for a salon to purchase, the owners decided to start
a salon from the ground up. The start-up capital will be used for the design, leasehold
improvements, and equipment of the salon.
Leasehold improvements will amount to approximately $32,500, and salon equipment will
cost about $27,000.
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