Confidentiality Agreement Page 8

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Trend Setters Hair Studio — Sample Plan
6.0 Financial Plan
Our goal is to be a profitable business beginning in the first month. The business will not have
to wait long for clients to learn about it since the stylists will already have an existing client
base.
The financials that are enclosed have a number of assumptions:
Revenues will grow at an annual rate of 15%, increasing 20% in November and
December due to a historical jump in revenues at this time of year. We anticipate this
increase to stay steady throughout the following year to account for the normal flow of
new clients coming into the salon. Estimates for sales revenue and growth are
intentionally low, while anticipated expenses are exaggerated to the high side to
illustrate a worst case scenario.
We did not use cost of goods sold in our calculations of net sales because most sales
are coming from services. We included all costs, however, in the operating expenses
area of the profit and loss table. Product sales are a minimal part of our market. We
are not quite sure how much revenue will be derived from products so we took a low
ball approach and estimated sales of $800 a month. This figure is included under the
title "Other" on the profit and loss table. Also under "Other" in the sales projections
table are services such as nails and massages. We are not quite sure how much
revenue these two services will generate. We are certain that in time these services
will be a large part of our revenue, but to err on the conservative side, we estimate
revenues from these services to be only $1,500 a month for the first year.
To assure the start-up funds lender that the owners are financially stable, a personal
financial statement is enclosed illustrating other sources of income that include
interest and dividend income from investments ($2,840), salary income ($29,658),
and commission income ($15,000).
Pg 6

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