Pre-Launch Cheat Sheet Page 2
Download a blank fillable Pre-Launch Cheat Sheet in PDF format just by clicking the "DOWNLOAD PDF" button.
Open the file in any PDF-viewing software. Adobe Reader or any alternative for Windows or MacOS are required to access and complete fillable content.
Complete Pre-Launch Cheat Sheet with your personal data - all interactive fields are highlighted in places where you should type, access drop-down lists or select multiple-choice options.
Some fillable PDF-files have the option of saving the completed form that contains your own data for later use or sending it out straight away.
ADVERTISEMENT
1
2C O M P L E T I O N C H E C K L I S T
EMAIL COPY
q Has the subject line been tested and spell-checked?
q Does the email include relevant preheader copy?
q Has the email copy been spell-checked?
q Have you read through the copy? Confirmed dates/times?
CAN SPAM REQUIREMENTS
q Verify physical mailing address is visible
q Verify unsubscribe link is included and working
TESTING/PRE DEPLOYMENT
q Are all images/headlines/buttons clickable?
q Have all links been tested and redirect to the correct landing page?
q Do all images have relevant alt text?
q Have you sent a live test to your internal test list?
q Has a co-worker previewed the test email in their inbox?
q Is the personalization/dynamic content displaying correctly?
CAMPAIGN SETUP
q Is the email being sent to the correct list (confirm record count)?
q Is the email being sent to the correct segment of the list?
q Has the from name and address been confirmed?
q Have any seed addresses been included?
q Have any suppression lists been added (if applicable)?
q Does the campaign need to be throttled?
WHATCOUNTS
L E A D E R S I N D A TA - D R I V E N E M A I L
ADVERTISEMENT
0 votes
Related Articles
Related forms
Related Categories
Parent category: Education