Sample Product Manager Resume Template


Allen Murphy
Seattle, WA 93240
Cell: 555-732-5170
E-commerce thought leader and catalyst for change and innovation who has delivered compelling consumer
experiences yielding dramatic revenue increases to leading global online sports retailer
Product Strategy & Vision  Product Roadmaps  Global Product Launches
Strategic Planning • Business Case Creation • Talent Acquisition & Staff Development • E-Commerce Site Design/Development
Cross-Functional Stakeholder Engagement • Process Improvement • IT Project Management • Software Product Development/QA
Localization/Global Geo-Detection • Cross-Platform and Web/Mobile Brand Consistency • SEO • Conversion Rate Optimization
Execution-oriented Product Management executive with 12 years of success directing development and implementation of
strategies that engage consumers of top e-commerce sites with highly visual and captivating experiences that maximize demand
and conversion rates and ensure winning product launches. Apply powerful blend of technology, market/business systems analysis,
software development, P&L management, and leadership skills to optimize processes, drive rigorous product development efforts,
and introduce major technology and content enhancements. Readily drive consensus, improve collaboration, and lead by influence.
● Played lead role in requirements definition and execution of vision for Webby Award-winning site PDP redesign.
● Provided incisive analysis for highly successful European mobile site launch.
● Developed requirements and global roadmap for redesign of primary e-commerce page that exceeded all financial targets.
● Supported e-commerce success with implementation of distributed order management and automated reporting systems.
● Served as Subject Matter Expert for PDPs rolled out to/customized for e-commerce sites across 22 countries/9 languages.
● Ensured PDP up-time for 120+ high-heat product launches, as competitor sites crashed.
● Positioned effective PDPs as key component of online growth strategy—with launches selling up to $7M in first hour.
Seattle, Washington
Key catalyst over 12 years in driving remarkable success of world-leading athletic apparel e-commerce site, through products pages
that are primary source of revenue across 19 EU countries, North America, Japan, and China.
SVP Product Management
2012 – Present
Promoted to high-profile responsibility for primary revenue page on primary e-commerce site, including product roadmap
evaluation and development through A/B testing, market research, and consideration of brand objectives, while ensuring
engineering capability to execute within budgets. As Product Manager and Product Owner, initiate technology and content
enhancements. Reporting directly to Global Product and Program Director, lead staff of 5 direct/23 indirect reports and coordinate
multimillion dollar cross-functional efforts with Marketing, Engineering, QA, Finance, Design, Legal, and other internal teams.
Led development and delivery of PDP that has outperformed all other products and exceeded YOY financial targets.
Championed and evangelized adoption of Product Management model developed on initial 2011 PDP project.
Delivered product with fewer defects than any prior ecommerce IT project at company, emulated by multiple other online
retailers due to its effectiveness.
Managed portfolio of nine complex products, including eight PDPs and one wish list product.
Repeatedly dubbed by Engineering team as “most engaged and involved product manager—and by far the best analyst.”
Enabled company to exceed stretch goals for year for conversion and demand on Product Details Page through technology
and content enhancements that drove $Millions in incremental revenue.


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