Business Lean Canvas Template
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1
2Purpose
1
Impact
2
Your reason for doing this venture, clearly defined in terms of the social
What is the intended social or environmental impact of
or environmental problems you want to solve.
your venture?
4
6
5
11
3
Problem
Solution
Unique
Unfair
Customer
Value
Advantage
Segments
What are the specific problems
What is your product or
each of the different customer
service?
Proposition
Why will this venture succeed
Who do you need to move to
types face?
ahead of the competition?
make your business model
What is the unique combination
work?
of benefits your product or
service will offer to overcome
problems the customer has?
10
7
Key Metrics
Channels
Existing Alternatives
Early Adopters
How are these currently being
What are the numbers that will
How will you reach your
Which customers will move first?
solved?
show your business model is
customers in a scalable way.
working?
9
8
Cost Structure
Revenue
What are the major costs associated with running this social enterprise.
What are the ongoing flows of income that will create financial
sustainability for this venture?
v1.0.6
Social Lean Canvas is adapted from The Lean Canvas ( ) which is in turn adapted from The Business Model Canvas ( ) and is licensed under the Creative Commons Attribution-Share Alike 3.0 Un-ported License.
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Parent category: Business