Preparing Evaluation Reports (Page 6 of 7) in pdf

HOW-TO NOTE

Preparing Evaluation Reports

Title and Title Page

FORMAT AND GRAPHIC STANDARDS

While titles are determined by the evaluation team

Reminder on USAID Graphic Standards

and the USAID Mission or operating unit

The USAID Graphic Standards Manual is available at

commissioning the evaluation, all evaluations will be

submitted to the DEC and therefore titles should be

Evaluation report authors and reviewers should be

clear to the general reader. A review of recent

familiar with the USAID Graphic Standards and apply

evaluation titles leads to the following suggestions

them consistently. These include requirements and

for good practice:

guidance related to USAID branding, choice of

Compose a title that is informative, clear and



typography, and color palette.

compelling (e.g., “Improving Community Health

in Fredonia: Evaluation of the USAID/Fredonia

Cover

Community Health Project”).

The cover of an evaluation report should be

attractive and provide enough information that a

Avoid acronyms and do not use implementing



reader can immediately understand what was

partner names (e.g., “XYZ LTD Evaluation”).

evaluated. To make evaluation reports distinct from

Include the word “evaluation” in the title. This



other types of USAID publications all evaluation

will help the DEC correctly archive the

report covers should:

document.

The report title should be repeated on the title

Follow USAID Branding and Graphics Standards.



page, the first right-hand text page of the report.

Include a title block in USAID light blue



The title page also includes the subtitle, if any, and

background color with the word “Evaluation” at

the standard disclaimer for publications by external

the top and the report title underneath. The

authors: “The author’s views expressed in this

title should also include the word “evaluation.”

publication do not necessarily reflect the views of

the United States Agency for International

Include the following statement across the



Development or the United States Government.” It

bottom: “This publication was produced at the

may also include the date of the report, a short

request of the United States Agency for

abstract summarizing the report, or other

International Development. It was prepared

information.

independently by [list authors and/or

organizations involved in the preparation of the

Acronyms

Keep the use of acronyms to a minimum, and define

report].”

all acronyms used in the report by including an

Feature one high-quality photograph



acronym list in the beginning of the report

representative of the project being evaluated.

Table of Contents

The photo should be high resolution, visually

This comes before any content referenced in the

simple, colorful, and in focus. Include a brief

table. Sufficient detail should be provided to guide

caption on the inside front cover explaining the

the reader through the report, including page

“who, what, when, where, and why” of the

numbers.

photo and with photographer credit.

Preparing Evaluation Reports Page 6

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