Business Plan Template Page 4

How will you compete against the above? What is your advantage?

MARKETING

What will your marketing strategy entail? Will you use TV ads, radio ads, ads in the paper, word of

mouth, etc? Attach a budget analysis that includes cost, rationale for selection, the companies you’ll

work with, and your plan (a paragraph detailing when you’ll use the marketing and why you’ll need

it). You may need to make phone calls to Time Warner (or other companies) to get quotes as needed.

Keep in mind the free forms of marketing when creating your list.

Create a flyer/poster/brochure for your business in an attempt to gain customers. (A sale, an event,

etc)

MANAGEMENT

What are the most important qualities you’re looking for in employees? List 10 characteristics in

order of importance:

10.

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Parent category: Business