Marketing Officer Job Description
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3Job Description
Job Title:
Marketing Officer
Responsible to:
Marketing Manager
Place of Work:
Based in office in Glasgow but will be expected to attend
rehearsals, events, performances and meetings as necessary
Hours of work:
35 hours per week. 5 days out of 7. Meal breaks not included
Additional Hours:
To be agreed in advance including attending meetings, rehearsals,
performances and other activities outwith office hours.
Overall Purpose and Key Responsibilities
In consultation with the Marketing Manager, this post-holder will execute marketing and sales
campaigns for the National Theatre of Scotland, nationally and internationally, working as
part of the Marketing and Press team within the Department of External Affairs.
The Marketing Officer will provide particular support for the following areas of National
Theatre of Scotland activity: tickets sales and attendances at the Company’s in-house and
co-produced productions, liaising with venues, co-producers and partners and other external
stakeholders.
Purpose of Job
To promote the National Theatre of Scotland, its activities and performances to external
audiences, stakeholders and the wider public.
To support the marketing and sales functions within the National Theatre of Scotland to
ensure audience targets and income are achieved.
To support the Marketing Manager in creating robust Marketing/ Campaign Plans for the
achievement of agreed targets.
Main Duties and Responsibilities
The following will be carried out under the supervision and guidance of the Marketing
Manager:
Establishing and maintaining good contacts with National Theatre of Scotland
stakeholders including audiences, co-producers, partners, touring venues, artists and
creative teams in support of sales activity.
To create and deliver Marketing/ Campaign Plans where appropriate for National Theatre
of Scotland productions.
To devise and implement appropriate marketing and advertising schedules in conjunction
with media buyers and venues.
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Parent category: Business