Sample Sponsorship Letter Template

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Dear Mr./Mrs. Local Business Person,
Have you driven past (Name of Your School) lately? More than likely you have as (Name of
Your Street) is certainly one of the major thoroughfares in our community. Getting around town
without using (Name of Your Street) is nearly impossible.
Now imagine every one of those drivers on (Name of Your Street) passing our school at XX mph
seeing “(Name of Business)” on a sign near the road. That’s a lot of impressions! Well, take that
enormous number of impressions and double it because your (type of business) name is on
BOTH sides of the sign!
Do I have your attention? I bet I do. (Name of Your School) is planning the purchase of a high-
quality outdoor message center and we’re looking for a local business to sponsor the project.
Having your (type of business) name on such a sign will not only show the community your
support for our school but should generate new customers for years to come. As sponsor,
(Business Name) would be prominently featured on the sign itself, to be seen 24/7 by the
thousands of motorists who use (Name of Your Street). That’s quite an impact!
We are a quality school and you are a quality business. It goes without saying that the sign we
purchase be manufactured by a company of the same mindset. For this reason we have chosen
Stewart School Signs for this all-important investment. They’ve been building signs since 1968
and have more than 35,000 signs in use nationwide. Several schools and churches in our area
already know the Stewart brand as well as the stellar customer service they provide. Stewart
signs are vandal resistant and come with a lifetime warranty. When the current first graders of
our community are finishing college our school sign will still be telling motorists about (Name of
Business).
Would you like to get on board and create a generation of visual impact? I would enjoy the
opportunity to explain even further our sign project. Let’s partner together for the good of the
school and our community. It’s rare indeed when a pro-active decision leaves no one behind and
yields only positive results for all who participate.
Sincerely yours,

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