Cover Letter Format
To be effective, your cover letter should follow the basic
format of a typical business letter and should address three
1. First Paragraph - Why you are writing
2. Middle Paragraphs - What you have to offer
3. Concluding Paragraph - How you will follow-up
Why You Are Writing
In some cases, you may have been referred to a potential
employer by a friend or acquaintance. Be sure to mention
this mutual contact, by name, up front since it is likely to
encourage your reader to keep reading!
If you are writing in response to a job posting, indicate where
you learned of the position and the title of the position. More
importantly, express your enthusiasm and the likely match
between your credentials and the position’s qualifications.
What You Have To Offer
In responding to an advertisement, refer specifically to
the qualifications listed and illustrate how your
particular abilities and experiences relate to the position
for which you are applying. In a prospecting letter
express your potential to fulfill the employer's needs
rather than focus on what the employer can offer you.
You can do this by giving evidence that you have
researched the organization thoroughly and that you
possess skills used within that organization.
Emphasize your achievements and problem-solving
skills. Show how your education and work skills are
transferable, and thus relevant, to the position for which