Global Village Fundraising Handbook Page 13
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44CRAFTING YOUR MESSAGE
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Cra ing your message
ere are a lot of ways to develop your fundraising message.
ese methods have
been successful, but these are just to get you started. We encourage you to create an
even more compelling message and share it with us so we can update this handbook
with your success story! For sample text for some of these messages, see Appendix 2.
Sponsor me
Create an average donation-per-day sponsorship. If your goal is $5,000, and your
build project is 10 days, look for people to sponsor you for a day at $500 per day, or
a morning or a ernoon for $250.
Sponsor a house
Find out how much it costs to build a house in the region you are visiting. In some
countries, an additional house costs as little as $2,000 to build, while in others it
could cost $25,000 and more. Set a goal based on how many additional houses you
want to build, and cra your message around that goal. You can also ask your team
leader to get information on how much a window, door, roof, foundation, etc.,
costs and break down the gi requests that way.
Sponsor my team
For teams that are working together on a GV Challenge goal, you might share the
larger total your team hopes to raise and what that amount of money will provide
to the region. So instead of explaining that you are trying to raise enough for a
door, your team might be striving to raise enough for two additional houses. Your
message could include your individual and your team goal.
Virtual team
If your team is using a virtual team strategy, coordinate with your team members to
determine what bene ts your virtual team will get, how team members will support
you, and how much they need to give to be considered a member of the virtual team.
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