Personal Swot Analysis Template Page 2

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PERSONAL SWOT ANALYSIS
Name: John Smith
Date: July 27, 2017
SWOT Analysis for: Promotion (become the manager of my department)
(examples: career choice, potential new career, skills needed for promotion, or quarterly self- review)
Comparing to and/or sources? Job description, performance review, feedback & personal thoughts
Think about how broad or narrow your analysis should be. It may be advantageous to do multiple analyses. For
example, if you are reviewing different career options, you may want to make an extensive list of your strengths and
weaknesses and list general opportunities and threats. Then will want to do broad SWOT analysis as well as some very
specific analysis based on your top career choices.
Internal analysis sources (strength & weaknesses): self-analysis, friends, family co-workers, previous performance
appraisals, and online personality and career assessments.
External analysis source (opportunities & threats): Trade organizations (they are the experts in the area and are a great
source of information), job postings, news articles, career advisors, and government reports.
HELPFUL
HARMFUL
STRENGTHS
WEAKNESSES
1. What are you good at?
1. Potential liabilities
2. What do you like to do?
2. Skills you need for the job you want
3. Education? Certifications?
3. Things you need to improve
INTERNAL
4. What do people say you are good at?
4. Tasks you avoid doing
ORIGIN
5. Unique abilities
5. Negative work habits
Examples: College degree, fluent in
Examples: Have not worked in two
Your personal
English and Spanish, like math, great
years, no management experience,
strengths and
writer, and detail oriented.
often late, and no college degree.
weaknesses.
Remember to list strengths related to
Later you will identify what is keep-
your analysis.
ing you from meeting your goals and
develop a plan to fix it.
STRENGTHS
WEAKNESSES
1. Up and coming industries/jobs
1. Industry changes
EXTERNAL
2. Trends you can take advantage of
2. Skills your competition has that
you lack
ORIGIN
3. Skills employers need
3. Economic climate
4. Personal network
External things that
4. New technology that you do not know
5. Needs no one is filling
may impact you and/
Threats are external factors that may
6. New job opening at work
or your choices.
work against you.
Opportunities are external to you but
are things you may be able to take
advantage of.

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