Sample Business Introduction Letter (Page 2 of 4) in pdf

COMPANY PROFILE

Mr. Ben Kyalo founded Benairs Logistics Ltd on the 20

Dec 2000. Simultaneously an

office was opened at the Jomo Kenyatta International Airport to carry out all forwarding

operations. The director attended Trans-Eastern Airlines Aviation College, the FIATA

Airfreight Institute (Geneva, Switzerland) and the IATA Training & Development

Institute (Montreal, Canada) whereby he graduated with Masters in IATA/FIATA

Aviation cargo covering the principles and practices for processing international

Airfreight and the IATA Dangerous Goods Regulations respectively.

The director acquired wide knowledge and experience within long years of working for

the international forwarding businesses and Airlines; having thereby occupied leading

positions. Over the years, the company successfully acquired a highly satisfied number of

customers. To consolidate and cultivate confidence in Benairs Logistics, competence is

therefore the primary ambition of the company.

Benairs Logistics renders the following services in her capacity as IATA cargo Agent /

consolidator:

LOGISTICS CHAIN

(a) Going global-a growing trend

Global sourcing is becoming increasingly popular as a way of accessing new

opportunities and strengthening your competitive edge. It is common practice for

companies to develop a product in the U.S.A, manufacture it in Japan and sell it in

Europe. This means that merchandise will often make a longer and perhaps more

complicated journey from its source to the final destination-from concept to consumption.

(b) Managing the process

Benairs Logistics chain management services are designed to ensure that each step of

your logistics chain is carefully coordinated and managed. Our staff is comprised of

professionals who are committed to securing the process so as to meet your requirements.

Given our network of agents and logistics partners around the globe, we are in a position

to support your buying, selling and logistics processes anywhere in the world.

In order to better understand your specific needs and expectations, we work closely

together with you. We begin by designating a dedicated client team with the exclusive

task of examining each step in your logistics chain. Their job is to understand the nature

of your business and assist in optimizing your logistics processes. Working in

conjunction with you, the client team will develop, implement and maintain standard

operating procedures that will suit your specific needs, thus becoming the fundamental

document upon which we will operate your logistics chain.

Sample Business Introduction Letter Page 2