Sample Swot Analysis Template Page 3

which we can apply our core competencies and/or expand services into higher margin

operations.

The above sample SWOT analysis demonstrates how to use a SWOT model in your

strategic planning. SWOT analysis needs to be a key part of your overall

small business plan

process. It will help you to define your weaknesses and the threats to your business, as well

as help you to build on your organization's strengths and the external opportunities available.

This sample SWOT analysis is a model only; you can, and should, customize it to meet the

specific operating environment for your business. Make sure that you update it annually to

continually improve your understanding of your organization and the environment it operates

in.

Many businesses do not know how to build a SWOT and/or how to use a SWOT analysis;

follow this sample SWOT analysis and make sure that you build action plans out of your

SWOT to achieve your

business growth

plan.

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