Small Farm Business Planning Templates And Instrucitons Page 35
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50Appendix 3: Business Plan Template
TABLE OF CONTENTS OF THE START–UP PHASE BUSINESS PLAN:
Part 1: Vision and Goals for the Business
Personal values and goals: Will be based on a self-evaluation and determination of personal values
and goals, which is a separate exercise. Note: See Building a Sustainable Business: A Guide to Developing
a Business Plan for Farms and Rural Businesses. Co-published by the Minnesota Institute for Sustainable
Agriculture and the Sustainable Agriculture Network (see Resources section).
Business visions and goals: Separate and specific values and goals for the business
Resource Analysis
Skills
Personal reputation
Advisors
Time allocation
Constraints
Part 2: Market Analysis (What’s out there? Where should I focus first? Do I see a niche?)
Region
Segment
Marketing Plan (How am I going to build my market(s) in my chosen region(s) and segment(s)?)
Establishing a Niche
Diversifying
Part 3: Time Management Plan
Strategies for tracking time and tasks
Analysis of available time/time flow budget
Part 4: Farming Plan
Serves the marketing plan
Is constrained by the financial plan
Part 5: Financial Analysis
Capital needs analysis
Start-up Cash Flow Analysis
Phase-one Cash Flow Analysis
Template begins on next page
Unit 2.0 | 35
Appendix 3
Small Farm Business Planning
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